There’s nothing particularly amazing about the design of this grocery bag, but I’m proud of it for a couple of reasons:
1. I wrote the copy.
2. It lit up “the blogosphere” (yes, that’s a real word). I mean, who blogs about their grocery bags?
3. Sheer quantity – this was probably the largest print run of anything I ever designed. They’ve printed millions of these things, and they’re still being made.
The plastic version that I made, however, never actually got produced. I think it was a logistical issue, and not the fact that people don’t want to be reminded of dog poop when they carry their groceries.
Won a 2008 National Silver Addy
Featured in the 2009 Graphis Design Annual